America’s #1 HVAC Marketing Agency

$200M+ in Booked Revenue

$200M+ in Booked Revenue

5X AGENCY OF THE YEAR WINNER - Clutch.co

At Jives Media, we help HVAC businesses stand out in the moments homeowners and property managers actually need service. HVAC buyers move fast, compare quickly and choose the provider that looks the most reliable, responsive and professional. We build that advantage for you.

Picture of Jay Ives
Jay Ives

Founder and CEO of Jives Media

Let’s Build Your Growth Plan!

HVAC Companies #1 Marketing Partner

Running a successful HVAC company means being dependable when it matters most. Growth happens when the right homeowners and property managers can find you at the exact moment they need help. We position HVAC businesses as the trusted, easy to reach choice in their market by aligning website, reviews, local listings, and service area visibility into one cohesive strategy. The result is more high intent calls, more booked jobs, and long term growth built on real customers rather than short term traffic spikes.

Proven Marketing Results for HVAC Companies

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Increase In Qualified HVAC Service Calls From High Intent Local Searches

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Return On Ad Spend By Prioritizing Emergency Repairs And System Replacements

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Growth In Recurring Maintenance Plans Through SEO And Conversion Improvements

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Your Full-Service HVAC Marketing Team

Work with world class talent, without the full-time salaries

  • Arrow going up. Full-service marketing agency

    DEDICATED MARKETING DIRECTOR

    Owns strategy, sets priorities, and focuses on revenue-driving outcomes for your HVAC business.

  • MBA BRAND STRATEGIST

    Ensures your services, offers, and positioning resonate with homeowners making fast decisions.

  • PROJECT MANAGER

    Keeps execution moving, deadlines met, and every update on track without slowing you down.

  • Icon representing a magnifying glass. Full-service marketing agency

    SEO ANALYST

    Builds and optimizes pages around real homeowner searches that lead to calls and bookings.

  • AD MANAGER

    Manages and scales high-intent Google, LSA, and paid social campaigns tied to real demand.

  • Full-service marketing agency

    CREATIVE DESIGNER

    Creates clear, trust-building visuals that help homeowners choose you with confidence.

Homeowners looking for HVAC help are stressed and short on time. If your site is unclear or hard to trust, they move on. We help HVAC companies turn visits into calls by making their online presence clear, credible, and easy to act on.

What we fix:

  • Unclear services that confuse homeowners
  • Traffic that does not turn into real jobs
  • Poor visibility in the neighborhoods you serve
  • Websites that fail to build trust before the call
  • Missing visibility in AI driven search results

The result: more qualified calls, fewer wasted visits, and steady demand year round.

When homeowners search for HVAC help, they are usually stressed and short on time. If your website is unclear, outdated, or hard to trust, they move on fast. We help HVAC companies fix the problems that cost them calls by making sure their online presence clearly shows reliability, expertise, and availability when it matters most.

The problems we solve:

  • Your services are hard to understand online
    Homeowners cannot quickly tell if you handle repairs, replacements, tune ups, air quality, or efficiency upgrades. We organize your site so each service is clear, easy to navigate, and builds confidence instead of hesitation.

  • You show up for the wrong searches or not at all
    We align your website with the searches homeowners actually make when systems break or upgrades are planned, so the traffic you get is more likely to turn into booked jobs.

  • You are not visible where you work
    If your company does not show up consistently in the neighborhoods you serve, you lose business to competitors who do. We strengthen your local presence so nearby homeowners see you first.

  • Your website does not build trust before the call
    We add clear, practical content that answers common questions and reassures homeowners that your team knows what they are doing before they ever pick up the phone.

  • You are invisible in AI driven search results
    As more people ask AI tools for contractor recommendations, pricing, and repair advice, we make sure your business is clearly understood and accurately recommended.

The result is fewer wasted visits, more qualified calls, and steady demand that keeps your team busy through peak seasons and slower months.

Most homeowners only think about HVAC when something breaks. When that happens, they call the company they recognize. Paid social keeps your brand visible before the emergency, so your name comes to mind first.

What we fix:

  • Low brand recall before service is needed
  • Ads that fail to explain why you are the better choice
  • Visitors who leave and forget about you
  • Budget wasted on broad, low impact impressions

The result: stronger brand recognition, more repeat exposure, and steadier service demand across peak and slower seasons.

Most homeowners do not think about their HVAC system until something stops working. When that moment comes, they call the company they recognize and trust. Paid social helps HVAC companies stay visible before the emergency, so when service is needed, your name comes to mind first. We use paid social to build awareness, educate homeowners, and create steady appointment demand across both peak and slower seasons.

The problems we solve:

  • Homeowners only remember you after they see you consistently
    We put your brand in front of the right households ahead of time, so you are familiar when heating, cooling, or air quality issues suddenly become urgent.

  • Your ads do not explain why someone should choose you
    We create clear, trust-building ads that highlight your technicians, service quality, comfort benefits, financing options, and long-term value so homeowners feel confident choosing your company.

  • People visit your site but forget about you
    We re-engage homeowners who looked at maintenance plans, replacements, or air quality services, keeping your business top of mind until they are ready to book.

  • Your budget is spread too broadly
    We focus spend on placements and campaigns that consistently lead to real service requests like tune ups, repairs, replacements, and IAQ work instead of chasing empty impressions.

Paid social gives HVAC companies a reliable way to stay visible year round, build trust before urgency hits, and generate more consistent service requests without depending solely on weather driven demand.

When homeowners land on your website, they are deciding whether they trust you to come into their home and fix the problem correctly. If your site feels confusing, outdated, or hard to use, they move on. We build HVAC websites that make trust clear in seconds, help customers get help fast, and turn urgent searches into booked appointments.

The problems we solve:

  • Homeowners cannot quickly tell what you do or how to get help
    We organize your services so heating, cooling, air quality, repairs, maintenance, and replacements are easy to understand and easy to find.

  • Visitors hesitate instead of scheduling
    We design pages that guide customers from problem to appointment with clear calls to action, simple scheduling, and helpful prompts that remove doubt.

  • Your site does not show enough local credibility
    We highlight real work, real neighborhoods, and real technicians so homeowners feel confident choosing a company that is active and trusted in their area.

  • Your website slows people down when they are in a rush
    We build fast, mobile-friendly sites that work smoothly on any device, so customers can reach you quickly without broken forms or delays.

A strong HVAC website builds trust immediately, reduces friction during urgent moments, and turns emergency calls, seasonal maintenance, and system replacements into steady booked jobs all year long.

When homeowners land on your site, they decide in seconds if they trust you. If it feels confusing or outdated, they move on. We build HVAC websites that make trust clear fast and turn urgent searches into booked appointments.

What we fix:

  • Unclear services and next steps
  • Visitors hesitating instead of scheduling
  • Weak local credibility
  • Slow or frustrating mobile experiences

The result: faster bookings, fewer drop offs, and a website that converts emergencies and maintenance into steady jobs year round.

Clear reporting shows what actually drives calls and revenue. We turn marketing data into simple insights so you know what is working, what is wasting budget, and where to focus.

What we track:

  • Which campaigns drive real jobs
  • How each channel contributes to calls and bookings
  • Where spend produces the strongest return
  • How demand shifts by season

The result: clearer decisions, smarter investment, and a healthier pipeline built on real demand.

Clear reporting shows you exactly what is driving calls, booked jobs, and real revenue. We turn marketing data into straightforward insights so you know what is working, what is wasting budget, and where to focus to keep demand consistent.

What we track and clarify:

  • Which campaigns drive real jobs
    We track calls, emergency requests, form fills, and quotes so you can see what consistently turns into service appointments and replacements.

  • How each channel contributes
    We show how SEO, Google Ads, Local Services Ads, map visibility, and paid social each impact call volume, scheduled work, and long-term growth.

  • Where your budget produces profit
    We identify which spend leads to installations, maintenance plans, and recurring service, then help shift budget toward what delivers the strongest return.

  • How demand changes by season
    We highlight trends across heating, cooling, and air quality so you can plan staffing, campaigns, and promotions ahead of peak months.

The result is clearer decisions, smarter investment, and a healthier pipeline built on real demand rather than guesswork.

HVAC Marketing that Jives

Connected Systems. More Booked Jobs.

Most HVAC companies run ads, SEO, and their website separately. That creates gaps, wasted spend, and inconsistent lead flow. We connect every part of your marketing into one system so wins in one channel immediately strengthen the others and keep your schedule full year round.

We use real Google Ads demand to identify which HVAC services actually drive revenue, then build SEO pages around those exact searches. This helps you show up more often for repairs, replacements, tune ups, and air quality work while lowering overall lead costs.

 

When ads or SEO reveal what homeowners respond to, we update pages immediately. Messaging, layouts, and calls to action are adjusted in real time so your site converts more visitors into calls instead of waiting months for redesigns.

 

One shared strategy drives your ads, SEO, landing pages, and retargeting. Every channel supports the same services, service areas, and seasonal priorities so demand stays focused on the work that keeps crews busy.

 

What generates calls in ads improves SEO. What ranks and converts in SEO improves ads. What works on your website reshapes both. This continuous feedback loop creates smarter decisions and more consistent bookings over time.

Applied AI & Growth Intelligence

Real-world AI systems that drive more HVAC calls and bookings.

Live Intent Signal Detection

Identify homeowners actively researching HVAC repairs, replacements, or maintenance and prioritize them across ads and retargeting to capture demand when urgency is highest.

 

Predictive Audience Expansion

Expand reach by finding households similar to your highest-converting customers, helping increase lead volume without sacrificing job quality.

 

Real-Time Funnel Personalization

Adjust page content, offers, and calls to action based on visitor intent so emergency searches, maintenance needs, and system upgrades convert more reliably.

HVAC specialist looking at AI insights

Our Process: From First Call to Real ROI

HVAC companies need steady calls, reliable booked appointments and marketing that directly ties back to real revenue. Our process is built to move quickly, stay efficient and connect every step to jobs that keep your technicians busy. Each stage is led by specialists who understand HVAC seasonality, service demand and what actually drives booked installs and service calls.

Step 1: Discovery and Alignment

We start by understanding how your HVAC business actually operates. That includes service areas, capacity, job mix, and revenue priorities. This allows us to define what growth should look like for your business before strategy work begins.

Step 2: Custom Strategy Development

Every HVAC company has different goals and constraints. We build a tailored strategy based on your priorities, whether that means increasing install volume, improving lead quality, expanding service areas, or stabilizing off season demand.

Step 3: Fast Execution

Once the strategy is set, our team moves quickly. We improve conversion pathways, strengthen local visibility, optimize campaigns, and refine service pages so homeowners immediately understand why to choose you.

Step 4: Clear Reporting for HVAC Companies

You receive clear reporting that ties calls, form fills, and booked jobs directly to revenue. We show what is working, what is not, and where growth is actually coming from without vanity metrics.

Step 5: Ongoing Optimization

HVAC demand shifts with seasonality, weather, and competition. We continuously adjust strategy, targeting, and spend efficiency to maintain consistent call volume and long term performance.

Real Results for Clients

HVAC companies choose us because our work ties directly to revenue, not vanity metrics. For Comfort By Design, the objective was to increase booked jobs from high intent local searches in a competitive market.

That meant structuring their search presence around how homeowners actually look for emergency repairs, system replacements, and ongoing service. We captured demand at the moment of intent and guided users toward action through clear service positioning and conversion focused page structures. Trust signals and local authority were built into every step.

The result was sustained revenue growth and a consistent flow of booked leads. Click through the case study to see the strategy and results.

Most HVAC companies can grow lead volume by improving conversion instead of only raising budgets. Key tactics include better landing pages, faster site speed, strong calls to action, online booking, consistent Google Business Profile optimization, automated follow up, and improving local search visibility. When these gaps are fixed, the same traffic produces more booked jobs.

 

Ranking in the local pack requires a complete and active Google Business Profile. HVAC companies need accurate business data, strong categories, photos, service area coverage, high quality reviews, and ongoing posting activity. Signals on your website also influence Maps results, especially localized content and consistent NAP citations.

 

 

Automated review requests, sent immediately after service visits, are the most reliable way to grow reviews. Technicians can use SMS or email follow ups linked to the company’s preferred review platform. Training techs to request reviews on site, combined with an easy one click link, usually doubles review acquisition.

 

 

Search, local SEO, paid search, retargeting, and performance based social ads work well in this industry. Most high value jobs start with local intent searches like “AC repair near me”, so SEO and Google Ads typically drive the highest ROI. Social ads help with replacement jobs, maintenance plans, and seasonal promotions.

 

 

Seasonality is managed with consistent off season brand activity and on season lead capture. During slower months HVAC companies invest in SEO, reviews, new content, and maintenance plan campaigns. During peak heat or cold seasons, ad budgets are shifted toward high intent searches and fast dispatch lead types.

 

A converting HVAC site needs real service pages, upfront service areas, license and insurance details, financing options, visible calls to action, online scheduling, testimonials, photos of technicians, and clear messaging about emergency availability. Trust elements and speed are essential, since HVAC customers make decisions quickly.

 

HVAC companies should use call tracking, form tracking, CRM pipelines, job values, and closed revenue attribution. This shows which marketing channels create booked jobs rather than just clicks. The strongest agencies provide dashboards that connect marketing data to revenue so owners can see exactly what is paying off.

 

Jives Media is the best choice for HVAC businesses because it specializes in high intent lead generation, full service optimization, and measurable growth across SEO, PPC, and local search. HVAC companies choose Jives Media because the team focuses on driving booked jobs, not just traffic, with clear reporting and tailored strategies that support both emergency and seasonal demand.

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