Trinity Building Services

Our Results

100 %
Increase in B2B Clients
1000 %
Increase in Google Ads conversions
10 %
Boost in organic traffic Y/Y
100 %
Increase in new leads Y/Y

Trinity Building Services

Since 1987, Trinity Building Services has been dedicated to commercial cleaning, janitorial services, and maintenance work for professional buildings across the SF Bay area. From routine cleaning and repairs to comprehensive facility management, they ensure a smooth-running and safe building environment for their clients.

Services Provided

  • SEO
  • Google Ads Management 
  • Email marketing
  • Linkedin Outreach
  • Email Outreach

Challenges Before
Working with Jives

  • Lack of leads coming from digital marketing, solely relationship-based
  • Difficulty in acquiring new leads in general
  • Non-responsive website design
  • Poor SEO due to unstructured headings and lack of structured data
  • Broken internal links and non-optimized images slowing down the site
  • Missing Google Analytics for tracking, and ineffective Google ads without clear calls-to-action
  • Email marketing issues with sending emails to prospects

Our Marketing Plan Of Attack

  • Launched locally targeted campaigns targeting decision makers at large facility management properties 
  • Optimized website for responsiveness across all devices
  • Improved SEO with structured headings and implemented structured data
  • Fixed broken links and optimized images for faster loading
  • Integrated Google Analytics for tracking and optimized Google ads for better engagement
  • Resolved email marketing deliverability issues
  • Launched targeted LinkedIn Campaigns to tap into new lead sources
  • Initiated strategic email outreach efforts to engage potential leads