We’ve Successfully Completed 500+ Projects & Counting
Consisting of award-winning marketers, web designers, growth hackers, and MBA brand strategists. In 2012, we decided to bring our unique superpowers together to form one lethal digital marketing and web development team. We help organizations from early stage startups to Fortune 500 corporations meet their marketing goals while serving a wide range of industries. Our experience in responsive web design and development, digital marketing, and analytics allows us to serve as a triple threat for our clients.
Our team helps create innovative and stunning websites so that your business gets off the ground running, with marketing analytics and measurable results starting from launch day. We run innovative marketing campaigns that provide our customers with results.
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Display advertising is advertising on internet websites, social media, and apps through visual banners and images. This type of advertising casts a wide net to reach as many potential customers or viewers as possible. Display advertising is a great option for generating more leads, letting people know about a special offer or promotion that you are running, or announcing a new product or service.
Display advertising allows you to reach more potential customers that browse a wide variety of websites, social media channels, applications, and reach individuals that would otherwise not encounter your business or brand. Since display advertising can be found on third-party internet websites, the leads you get are typically a good indicator of your customer base and the potential customers that would be interested in your business. Display ads are a cost-effective way to generate leads, expand your brand online, and learn more about new customers so you can tailor your advertising to reach more people.
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Social media marketing is the use of social media platforms to attract new customers, generate leads, and build your brand reputation. This practice could refer to ads, brand posts or shared content, product raffles, and many other actions on social media. Social media includes websites for media sharing, online forums, and apps, and is a way for people to stay connected to one another online. Some of the current most popular social media platforms include Instagram, Twitter, Facebook, Snapchat, LinkedIn, Pinterest, Reddit, and YouTube.
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PPC (Pay-per-click) management is when a marketing agency or team oversees a PPC ad campaign, strategy, and budget utilization for a business. Pay per click ads are a form of marketing where you only pay when a lead clicks through from one of your ads–which means more qualified leads. PPC management includes the handling of everything from keyword research and target channels (Google, Bing, Facebook, Twitter, etc.) to campaign optimization and A/B or split testing of ads and landing pages.
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Search engine optimization (SEO) is the process of optimizing a website with specific keywords and content in order to rank higher in search results (such as Google search). Ecommerce SEO is optimizing a website in order to rank better for search terms related to the products that you sell online. If a business has an optimized website for Ecommerce and sells their products online, then when someone searches for a term related to those products, the business website or product listing should rank on top of search results. This process ensures that more customers find what you are selling and get relevant recommendations for what they are looking for.
Since roughly 90-95% of browsers don’t go beyond the first page of Google search results, your business and product listings need to be on the first page. If customers can’t find your products, then you can’t make money. Ecommerce SEO ensures that your products get noticed and more traffic is driven to your website. Since most people stop at the first page of results and most of the clicks go to organic results, just a bit of keyword ranking goes a long way. If you optimize product pages and your website for the right keywords, you can sell more products and increase revenue–making SEO absolutely worth the effort.
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Affiliate marketing is when a business “rewards” its affiliates in some way for each new customer or lead that they bring to the company. This “reward” could be in the form of a product discount, free product, or any other rewards structure that promotes increasing the customer base. Many businesses have promotions such as a discount for signing up a friend or “free” money to use towards products if a customer refers a friend who makes a purchase. Affiliate marketing takes this a step further since a business typically compensates its affiliates in some way for each new sale they make. Sales are tracked via affiliate links from one website to another. Affiliate marketing can be a standalone marketing strategy or, more often, it can act as an addition to your omni-channel strategy.
Affiliate marketing is a simple way to promote products to new customers in a way they can trust. Many affiliates have their own lifestyle brands that are related to the products they promote and can increase brand awareness and interest online. Affiliate marketing may also cost less than traditional marketing and yield better results–if done correctly. Instead of an in-house marketing team attempting to promote products, a business may have a team of tens to even hundreds of individual affiliate marketers that leverage their own abilities, websites, and voice to produce sales.
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